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Digital Marketing Specialist

Child Loss Foundation
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The Child Loss Foundation (CLF) is seeking a creative, mission-driven Digital Marketing Specialist to manage and expand the organization’s digital presence. This part-time role is responsible for social media design, content creation, email marketing, and digital communications that support CLF’s outreach, awareness, and fundraising initiatives.

 

The ideal candidate thrives in a collaborative environment, balancing storytelling, digital strategy, and design while remaining sensitive to the needs of grieving families. Creativity, empathy, and attention to detail are key to success in this position.

 

Responsibilities

Digital Content & Social Media

  • Lead timely creation, design, scheduling, and execution of content across social media platforms (Facebook, Instagram, LinkedIn), newsletters, and email campaigns.
  • Develop and maintain content calendars that align with CLF’s marketing goals and campaigns.
  • Monitor engagement, respond to inquiries, and implement strategies to grow digital audiences.
  • Track trends, industry shifts, and relevant conversations to inform content and messaging.
  • Report social media and email campaign metrics quarterly, providing insights and recommendations.
  • Provide event-related marketing support, including pre-event promotion, on-site digital coverage, and post-event communications (some evenings/weekends required).  Signature events include:
    • Walk for Child Loss (Spring; annual)
    • Northern Lights Gala (Fall; annual)
    • Third-party fundraising events as needed
  • Collaborate with the Development team on fundraising campaigns, including:
    • June giving campaign
    • Year-end giving campaign (messaging, production, and distribution).

 

Email Marketing

  • Create and manage email campaigns through Mailchimp targeting donors, grieving parents, and community audiences.
  • Segment audiences to deliver relevant and personalized content that supports fundraising and engagement goals.

 

 

Outreach & Awareness

  • Research and identify outreach opportunities to increase awareness of CLF’s mission.
  • Cultivate relationships with partner organizations, influencers, and media contacts to amplify CLF’s reach.
  • Support leadership in identifying speaking or media opportunities to share CLF’s work.

 

Development & Stewardship Support

  • Design and deliver digital impact reports that communicate CLF’s reach and effectiveness.
  • Support donor engagement and stewardship through compelling storytelling and digital communication.

 

General Responsibilities:

  • Provide design support for other organizational collateral and marketing needs as needed. 
  • Contribute to team meetings, strategy discussions, and cross-departmental initiatives.
  • All other duties as assigned.

Qualifications

  • 3–5 years of experience in digital marketing, communications, or a related field (nonprofit experience preferred).
  • Strong graphic design skills and proficiency in Canva (Adobe Creative Suite experience a plus).
  • Experience managing and reporting on social media platforms (Facebook, Instagram, LinkedIn).
  • Proficiency with email marketing tools (Mailchimp or similar).
  • Excellent written and verbal communication skills, with the ability to adapt messaging to sensitive audiences.
  • Skilled in storytelling and creating emotionally resonant content for diverse audiences.
  • Highly organized, detail-oriented, and able to manage multiple projects and deadlines independently.
  • Collaborative mindset with the ability to receive and implement creative feedback.
  • Valid driver’s license.

 

Location: Office is in Golden Valley, MN. Hybrid working environment. At least one day/week in office.

 

Compensation and Benefits: Part time position pays $25-30/hr based on experience. Benefits include:

  • Flexible schedule
  • Monthly tax-free health/insurance stipend
  • Monthly technology reimbursement
  • Simple 401k with match after 1 year
  • Minnesota Paid Family Leave: 100% employer covered

 

How to Apply

Please send your resume and a cover letter sharing how your experience and values align with our mission and this position: jobs@childlossfoundation.org